HPB
Healthy Rivalry
In order to gain awareness of Healthy Lifestyle Index to bring Singaporean to be more aware of their lifestyle and health. we turned Mr Brown and Miyagi into rivals! In videos to be released at different time, Singapore saw them trying to flipping over a number board and trying to get the number lower as possible. in the final showdown, it's shown that both of them are fighting over their Healthy Lifestyle Index. Each video links user to an easy quiz to find how they healthy they are and at the same time challenge friends to see who has a healthier index.
mrbrown and Mr Miyagi turn rivals
Can a rivalry be healthy? 2 famous Singaporean bloggers go head to head on their Healthy Lifestyle Index, a number that indicates how healthy your lifestyle is based on your daily habits.
mrbrown turns the tables on Mr Miyagi
In Part 2 of the rivalry, Mr Miyagi gets reminded why his Healthy Lifestyle Index score is only a 6.
Stay tuned for the final showdown next week.
The final showdown
It's the big reveal! See who finally emerges the Healthier Rival (or not) -- mrbrown or Mr Miyagi.
Facebook tab Landing Page
Option to pick a healthy rivalry and showcase of the bloggers' rivalry. With connect on facebook, users are able to see who is leading on the leaderboard among friends.
Quiz
10 simple to be answered to access user's healthy lifestyle index
Result page
Get result and challenge friends